Using the Giotto language, you can prevent the tracking of a link or treat it as a service link. This way, its click will not be considered in the reports.
With the Giotto language, it is also possible to create different types of links:
- Links to internal pages;
- Links to landing pages;
- Links to communications (web version);
- Service links;
| Name | Description | Example |
|---|---|---|
| Title | If the href is populated, it will be displayed as the link name in the reports. Using title, you can assign it a different name. | <a href="http://doubleclick.com/pub/" title="Name for statistics">Link with name in title</a> |
| mn:notrack | Prevents the link from being tracked. | <a href="http://doubleclick.com/pub/" mn:notrack>Do not track this link </a> |
| mn:servicelink | Treats the link as a service link that will be counted in statistics only as an open and not as a click. | <a href="http://mysite.com/" mn:servicelink>Service link </a> |
Links to internal pages
If you want to create a link to a web page on the platform, use "[link:page id=id_page]" where id_page is the ID of the page to be reached.
If the page where the link is inserted and the page it leads to belong to the same landing page, a new session will not be created, and the contact/visitor will continue to navigate with the same session ID.
You can also use "[link:homepage]" if you want to reach the home page (first page) of the landing page you are on, maintaining the same session ID.
<a href="[link:page id=16]">Internal page of the landing page</a>
<a href="[link:homepage]">Home page of the landing page</a>
Links to landing pages
To create a link to a landing page, use "[link:survey id=id_survey]" where id_survey is the ID of the landing page to which the link is directed. The link will lead to the first page of the landing page.
<a href="[link:survey id=16]">Complete our survey</a>
Links to communications (web version)
To create a link to the web version of a communication, use the attribute "[link:webversion id=id_newsletter]" where id_newsletter is the ID of the communication to which the link will be directed.
<a href="[link:webversion id=16]">View the previous communication</a>
Service links
Service links allow contacts to subscribe, unsubscribe, confirm their subscription, edit their profile, or view the web version of the communication.
| Name | Description |
|---|---|
| [link:unsubscribe] | Link to the unsubscribe flow. |
| [link:subscribe] | Link to the subscribe flow. |
| [link:confirmsubscription] | Link to the confirmation of subscription flow. |
| [link:editprofile] | Link to the edit profile flow. |
| [link:webversion] | Link to the web version of the communication. |
With Giotto, it's also possible to create links to forward the communication to a friend, share the communication on social media (Facebook, LinkedIn, ...), or share a single link or content.
| Name | Description | Example |
|---|---|---|
| [link:forwardnewsletter] | Link to the communication forwarding flow. | <a href="[link:forwardnewsletter]">Forward to a friend</a> |
| [link:forwardcontent] | Link to the forwarding flow of a specific content. | <a href="[link:forwardcontent]">Forward this content to a friend</a> |
| [link:sharenewsletter social='social_name'] | Link to sharing the communication on a social media platform. Replace social_name with the name of the social platform where you wish to share the communication (e.g., facebook). |
<a href="[link:sharenewsletter social='facebook']">Share the communication on Facebook</a> |
| [link:sharelink social='social_name] | Allows sharing a link on a social media platform. Replace social_name with the name of the social platform where you wish to share the link (e.g., facebook). |
<a href="[link:sharelink social='facebook']">Share the link on Facebook</a> |
| [link:sharecontent social='social_name'] | Link to share specific content on a social media platform. Replace social_name with the name of the social platform where you wish to share the specific content (e.g., facebook). |
<a href="[link:sharecontent social='facebook']">Share this content on Facebook</a> |